The Sedona Group gains 199% ROI by switching to Dell AppAssure

Challenge: With its 12-hour-long backup window and very long server restores, Sedona had a great potential for data loss, and tapes were becoming costly.
Solution: With the bare metal restore capabilities of Dell™ AppAssure, along with its continuous backups, Sedona has been able to remove its large backup window, restore data back to the last possible moment and save money.
Benefits:
  • 20 minutes for full server restore versus 20 hours before AppAssure
  • Almost $100,000 savings in operational costs, infrastructure costs and staff hours
  • 199% ROI

Download PDF

For over 18 years, Dave Buzzell has watched what happens when a national, multi-million dollar company’s backup and disaster recovery solution doesn’t keep pace with the company itself. Buzzell is currently the chief information officer of The Sedona Group (Sedona), and while the company has upgraded its IT backup solution to the Dell AppAssure advanced disk imaging process, Buzzell remembers when it wasn’t always this way.

“When I first started at Sedona, we were pretty local and had only 10 computers, and were only billing about $10 million in revenue,” explains Buzzell. “We had an outside vendor who was our IT person and we had a huge backup problem once because not everything was getting backed up.” What that meant was that when Sedona went to restore a server, the old data got mixed together with the new, and the company didn’t know what was what. “Of 1,500 files that ran the program,” says Buzzell, “some were valid and some weren’t. I had to go in and manually piece things together bit by bit to get it fully functional. I had to reconstruct everything. This took about a full month.”

That was in 1994. Flash forward to just a few years ago: Sedona is now a national corporation, with hundreds of computers and billing $120 million in revenue. Still, Sedona is having backup issues.

Backup window as long as 12 hours

“At that point in our IT history, we used a tape library and Symantec Backup Exec, but things still weren’t good enough for us,” says Buzzell. “I’m pretty paranoid about keeping all our data because I know stuff will be requested going back years. We maintain at least three years of active records, and I keep continuous for one year, and then monthly and yearly backups going back 18 years. So our applications grew, and the backup window was taking longer and longer. Sometimes as long as 12 hours. This meant we had a greater potential for data loss. Not only that, but the tapes were becoming costly. This just wasn’t a good situation with Backup Exec.”

To make matters worse, the company moved to a centralized Web application, which meant that all the regional offices were dependent upon the headquarters for even more IT support. From workers’ comp, to unemployment processing and client billing and receiving, Buzzell’s team had to make sure the systems were functioning smoothly. And then there was payroll. Every week, Sedona has a small window for processing the payroll of up to 6,000 people. Payroll starts coming in on a Monday, and by Wednesday the data must be processed so that paychecks are ready for automatic direct deposit by Friday for every branch in the nation. Any downtime in terms of server issues meant that Buzzell had to sweat bullets to make sure the company met its daily obligations. “It was hugely frustrating and took so much time to load the tape catalog, pick the lost file and do the restore if something went missing,” says Buzzell.

Finally, Sedona migrated from DOS flat files and a DOS database to an all Microsoft SQL Server database environment with the ability to store front office data electronically. Buzzell was ready to move to a new data protection solution as well.

“I knew we couldn’t keep going like this,” he says. “I had very specific IT needs for Sedona that included continuous protection to remove the large backup window, the ability to restore data back to the last possible moment, being able to restore easily to bare metal and I definitely wanted to move away from tape dependency.”

Our IT environment is constantly changing, and only Dell AppAssure has been able to keep up with it.

Dramatic time and money savings with Dell AppAssure

To meet all his requirements and more, Buzzell chose continuous disk imaging from AppAssure.

“Our IT environment is constantly changing, and only Dell AppAssure has been able to keep up with it,” says Buzzell. “The speed and ease of use of Dell AppAssure are great features. The continuous backup and bare metal restore ability make everything go really smoothly. Dell AppAssure has completely eliminated our backup window. Also, the great compression and deduplication capabilities of Dell AppAssure have meant that we’ve been able to have a lot more data easily available. Right now we’ve estimated we can keep three years of continuous backups because of dedupe/compression. That’s amazing!”

Having seen Sedona’s IT environment in action at different times in the company’s history, Buzzell can attest to the dramatic time and money savings that his team is experiencing. “Last summer we had an incident where an administrator turned off a server and it just didn’t turn back on,” says Buzzell. “We went to Backup Exec and were told it would take anywhere from 20 hours to two full weeks, but we only had 50 gigabytes on it, and no one could tell us why. We ended up finding another way around our backup/restore solution, but it was a 20 hour process to get fully back up and running. Recently we decided to redo this scenario in a test environment with Dell AppAssure. This exact same issue took us less than 20 minutes to get back up.”

199% ROI with Dell AppAssure

AppAssure has saved Sedona not only countless hours in staff time, but has given the company a solid 199 percent return on its investment. “The biggest surprise cost-wise was seeing what tape was costing us,” says Buzzell. “I’m known for being frugal. We have saved almost $100,000 in operational and infrastructure costs, and also in staff hours. Now I’m not stressing the staff and can put them on other important projects, thanks to Dell AppAssure.”

Time. Money. Happy staff. Because of AppAssure, Sedona has more of all of them.

“Just a couple nights ago,” says Buzzell, “there was a hiccup in the SQL server and it wasn’t coming back on after a reboot. My admin said, ‘I don’t panic because I know what Dell AppAssure can do.’ It was all taken care of in less than 15 minutes. That was nice.”

Free Trial

Take a no-cost test drive of our fully-functional software

Download Now

Request a Demo

See Dell AppAssure in action

Send Request

Data Protection Technologies Explained

Discover why Dell AppAssure is the most innovative backup solution

Learn More

Lastest Resources:
Building higher IT business continuity in the face of disaster

White Paper: Building higher IT business continuity in the face of disaster

Lab Test: Dell AppAssure 5 vs. Veeam Backup & Replication 6

Lab Test: Dell AppAssure 5 vs. Veeam Backup & Replication 6
by Jack Fegreus, openBench Labs

The Buyers’ Guide to Virtual + Physical Data Protection

eBook: The Buyers’ Guide to Virtual + Physical Data Protection
by Greg Shields, Microsoft MVP and VMware vExpert

Dell AppAssure continuously protects and monitors the health of your Exchange data stores and allows administrators to quickly search, recover, and analyze mailbox content. Back up and restore individual email messages, folders, or mailboxes to a live Exchange server or directly to a PST, thereby solving some of your most costly and time consuming challenges.
Dell AppAssure continuously protects and monitors the health of your SQL servers - including system and user databases, SQL binaries and the server - making it possible to restore both servers and databases in just minutes.
Dell AppAssure protects Windows Server 2008 Hyper-V environments. It supports both host and guest level backup methodologies while delivering accelerated backups, fast local recoveries and disaster recovery, all in one solution.
Dell AppAssure assures comprehensive protection - including front-end servers, SQL servers and the web servers - making it possible to restore both the entire SharePoint environment, individual SharePoint servers and databases and individual SharePoint objects in just minutes.
Dell AppAssure Software for Windows Servers is an application-aware, server-based backup and disaster recovery software solution that delivers fast application backups, fast local recoveries and off-site disaster recovery, all-in-one solution.
Dell Small businesses typically have limited IT resources and smaller staffs than large enterprises, but with Dell AppAssure Software for Windows Small Business Server they have full access to the same powerful server backup and recovery software tools found in larger organizations.
Dell AppAssure Software for VMware is an enterprise-class backup and disaster recovery software solution designed for Windows workloads running VMware virtual environments. With one price for an unlimited number of guests, Dell AppAssure Software delivers accelerated backups, fast local recoveries and disaster recovery, all-in-one solution.
Dell AppAssure Software for Windows Desktops (VDI) simplifies and automates backup and disaster recovery processes, while giving an administrator the ability to remotely monitor and manage large VDI deployments or geographically distributed machines from a single console.
DocRetriever for SharePoint dramatically simplifies the process of restoring individual documents, sites, sub-sites and folders. SharePoint Administrators no longer need to spend countless hours rebuilding your entire production database, or worry about deploying a temporary SharePoint recovery farm, just to recover an individual document or list item.
MailRetriever for Exchange is an affordable and easy-to-use e-mail recovery software package for browsing, recovering, searching, exporting, and analyzing e-mail and mailbox content directly from any unmounted Microsoft Exchange Data Store (EDB). MailRetriever for Exchange can even open and repair corrupted EDB files. With MailRetriever for Exchange, you are never more than just a few clicks away from recovering a message or mailbox. MailRetriever for Exchange eliminates the need for time-consuming full-server and EDB restores for message recovery.
For individual message or mailbox recovery, Dell AppAssure Software and Microsoft Storage Solutions have partnered together to deliver MailRetriever for DPM, enabling Microsoft Exchange administrators around the world to gain efficient and economical access to message-level recovery.
Dell AppAssure´s Backup software for Kaseya lets you recover from any server failure to physical or virtual machines in minutes, backup and recover either locally or offsite, and provide offsite DR to customers with low bandwidth through integrated deduplication and replication.
Dell AppAssure Backup & Disaster Recovery Software is best way to back up and protect your VMware virtual machines. It doesn´t just support your virtual environment - rather; it leverages VMware ESX, ESXi and vSphere to provide a whole new level of protection for all your virtualized applications, services and desktops. Dell AppAssure Software lets you meet your VMware backup RTO and RPO objectives for less.