Excellent Margins and Pull-Through
AppAssure software requires dedicated servers and storage to operate. For every software dollar spent on AppAssure products an additional 2 dollars of hardware is required. In addition, AppAssure protects Partner margins on software by using a unique registration process. Each Partner deal that is registered receives margin protection from other partners and AppAssure Direct. No orders will be accepted from others for any Partner registered opportunities. This means you can achieve margins without pricing competition from other resellers or AppAssure’s sales team.
AppAssure Sales Support
AppAssure will provide the partner with highly trained professionals to provide technical and sales resources to help you close business. Each partner opportunity is assigned an AppAssure salesperson and sales engineer that works for the Partner sales team providing whatever assistance is necessary. This includes demo’s, presentations, AND installation and evaluation support.
Trial Software
Partner representatives can provide prospects with a complete fully functional AppAssure product for testing and evaluation of the technology. In addition, test plans that expose the advantages of the technology can be provided to the prospects as well, insuring that the unique requirements of each customer are satisfied and the advantages that partner brings to the customer are obvious.
Sales Resources
AppAssure will provide our partners with everything they need to sell our software. Not only are we available at any point to assist with the sales cycle, AppAssure provides tools to help you with the process including: sales and technical Presentations, demo support, competitive information, success stories, and whitepapers.
Marketing Campaign
AppAssure’s marketing team has a nurturing campaign to help keep the AppAssure name top of mind at our customers. We send weekly emails that discuss the benefits of our solutions, highlight our competitive advantages, introduce a new feature or release, and provide relevant information we think may be of interest to our prospects, customer, and partners.
